Friday 11 September 2009

Codes and Conventions for Film Poster

A film poster is used to advertise a film. One film may even have several versions of the film poster with variations with size, content and the country of production of the poster. A film poster usually contains an image with text, over time this has evolved and posters used to be image-free billposters but are now highly visual. The text tends to contain the film title, written in large lettering and often has the names of the actors on the poster as well. It most likely will also contain a tag line with the name of the director and names of characters and the release date etc.

Most film posters are displayed inside and on the outside of movie theaters and elsewhere on street walls or in shops. Films, which have more posters everywhere, help to capture the attention of a wider range of audience. The images used in the posters would also appear in a film exhibitor’s pressbook and could also be used on websites, DVD’s, flyers, advertisements, newspapers and in magazines etc.

To make a good film poster I should use one main image or various images to do with the film its self. I shall also use large lettering showing the title of the film and maybe the actors in the film as well. My poster could also include a tag line to tell the audience any extra information.

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